TH13TEEN
Alton Towers
This is our latest TV ad for Alton Towers to promote their new roller coaster TH13TEEN.
We worked with Alton from conception on the theming and naming of TH13TEEN which was branded the world’s first pyscho roller coaster; this wasn’t only going to be a physical adrenaline rush, it would also deliver a mental high. Borrowing from the popular culture of thrillers and horror films the TV ad was designed to attract a young thrill seeking demographic.
